Bob Dylan said it more than 40 years ago, the times they are a-changin’
(And yes, I’m aware this is the second consecutive post that kicks off with a Dylan reference. What can I say? I’m in a Dylan kinda mood).
But it seems Dylan was wrong. Or optimistic.
Overly prophetic, perhaps.
Because, maybe then, when Dylan sang those words, he wasn’t singing for members of his generation.
But members of today’s.
Your generation…
We’ve just come through an epoch of uncurbed, unparalleled greed.
Unhindered hubris ironically cultivated by none other than representatives of Dylan’s generation (of which I lag behind by fifteen-odd years).
And, believing we had no voice—no choice
We let it happen.
And maybe, like Network’s Howard Beale, we were “As mad as hell.”
But maybe, at the same time, we didn’t know what to do about it.
But maybe now—maybe finally—there is a way.
Maybe, now, as Dave Carroll so evocatively illustrated, the times they are–indeed–a-changin’
And..
Maybe, now, the practice and habits of unmonitored business greed, unchecked CEO ego, and indifferent corporate insularity, can finally be exorcised.
With the power of social media, with tools like Twitter and Youtube,
There exists, today, that ability—that puissance—to say “Enough.”
To speak out against what’s wrong.
And for what is right.
To rally the cyber-troops.
To start a trend.
To tell big business, big government and big banking; we ain’t happy and we expect better.
You can effect change
With one catchy tweet.
One viral youtube post.
Maybe, now, thanks to social media, the times they are a-changin’
Use your power wisely.







